Identity theft and account fraud are making big headlines. They happen when someone steals personal information such as your bank account number or Social Security number and then poses as you, either cleaning out your account or running up debt in your name or both. The threat is real, and the government estimates 400,000 people are victimized by these crimes each year. Citizens Bank of East Tennessee works hard every day to ward off these threats, but maximum security is possible only with your help. Here's what you can do to stop these crimes before they happen and protect your assets and your good name:

1. Don't give out financial information such as checking and credit card numbers and especially your Social Security number on the phone unless you initiated the call and know the person or organization you're dealing with. Don't give that information to any stranger, even one claiming to be from your bank.

2. Report lost or stolen checks immediately. Citizens Bank of East Tennessee will block payment on the check numbers involved. Also, review new deliveries of checks to make sure none has been stolen in transit.

3. Store cancelled checks and new checks in a safe place.

4. Notify Citizens Bank of East Tennessee of suspicious phone inquiries such as those asking for account information to verify a statement or award a prize.

5. Guard your ATM Personal Identification Number and ATM receipts. Thieves can use them to access your accounts.

6. Don't throw away financial solicitations that arrive in your mailbox. Tear them up so thieves can't use them to assume your identity. Tear up any other financial documents such as bank statements or invoices before disposing of them.

7. Don't put outgoing mail in or on your mailbox. Drop it into a secure, official Postal Service collection box. Thieves may use your mail to steal your identity.

8. If regular bills fail to reach you, call the company to find out why. Someone may have filed a false change-of-address notice to divert your information to his or her address.

9. If your bills include suspicious items, don't ignore them. Instead, investigate immediately to head off any possible fraud before it occurs.

10. Periodically contact the major credit reporting companies to review your file and make certain the information is correct. For a small fee, you can obtain a copy of your credit report at any time. The three major credit bureaus are:

Together, you and Citizens Bank of East Tennessee can head off identity theft and account fraud before they ever happen.